Archive for the ‘Swimwear History’ Category

Hapari Swimwear Mission and Vision

Tuesday, June 14th, 2011

Hapari Swimwear LogoAt Hapari, we work hard to make sure you feel beautiful and confident in your swimsuit. There’s no need to feel insecure when you should be having fun, and we channel our love and respect of women into the swimwear we make—and that’s why women everywhere are spreading the word about our tankinis and suits. We believe a swimsuit should be comfortable, fashionable and flattering, which is why we’ve seen such success as a business.

Over the past few years, Hapari Swimwear has seen an unprecedented amount of growth, and through it all, we remain committed to our vision and mission. Last year, we expanded into the wholesale market, making our modest swimwear available in select boutiques, surf stores, spas, resorts and water parks in California, Texas, Idaho, Arizona, Utah and Canada. In addition to our online business and storefront location located in American Fork, Utah, our wholesale market helps us reach a wider audience of women who are dissatisfied with the shoddily made and unflattering swimsuits that are too frequently being made today.

With our expansion into the wholesale market, we’ve noticed a marked growth in sales numbers, and now our products are worn in 58 countries across the globe. We have experienced a 137% growth simply through online sales, and we are grateful for the word of mouth that has helped make that possible.

We stand behind our products, and we will continue to provide the quality swimwear that our customers have come to expect and appreciate. From our ‘Tummy Tuk’ bottoms to our tankinis that allow for personalization with the straps, we know what features enhance a woman’s shape. We listen to suggestions and we are constantly thinking of new ways that we can help everyday women feel more confident in their swimsuit.

A swimsuit should be just as functional as it is flattering, and we get that. We make sure that our quality materials, fun patterns and low prices give you the best swimsuit you can get. We have many great things in store for the upcoming year, so make sure you keep coming back to Hapari.com for the latest in styles and features.

Swimwear as a Fashion Over the Decades

Monday, March 28th, 2011

Fashion is constantly changing, and women’s swimwear has been swimming to catch up. In about one hundred years, swimsuits have changed from full-coverage gowns that revealed very little to the string bikini that is so popular today. Many of these changes were simply results of the times, but no one can deny that popular television had a lot to do with the changing swimwear styles. Hollywood bombshells often led the newest trends, and many still do today. Throughout time though, one thing is still true: our swimsuit fashion would not be where it is at today without all the different swimwear styles throughout history.

Womens Swimwear by the Decade

Because there have been so many different swimwear styles throughout history, it is easy to find a style that fits your tastes today. Consumers have a full range of one-piece suits, tankinis, bikinis and more to help them show off their bodies to the best advantage. Women’s swimwear today is both fashionable and functional, “suited” to all the different body types out there. History has brought us to where we are today, and today’s styles are surely leading the wave for the future.

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